Creativity isn’t dead in the business world. In fact, creativity is absolutely integral to a successful marketing campaign or business venture. True, writing produced in the marketing field probably won’t be pulled into the next great American novel, and ad graphics...
As unbelievable as it sounds, even the best brownies get stale after a while. The same policy holds true for bake sales. A good fundraiser needs fresh energy – and at some point, common community events stop providing. With a little creativity and organization,...
Starting a small business is no small feat. Sometimes, getting one off the ground can feel like building a skyscraper with Lego blocks: exhausting and hopelessly complicated – and construction is only the first step! In today’s economy, a business stands or...
Learning how to become a successful marketer takes time and some false starts. Many marketing professionals would agree that making mistakes and learning from those mistakes is often the only way to become a successful marketing professional. One of the most useful...
Marketing is an essential aspect of running a successful business. In short, marketing is all about getting the attention of your audience so that they are aware of your product or service. Many people confuse marketing and branding. While the two terms are somewhat...