Blog
Failure is Good. Here’s Why.
Creativity isn’t dead in the business world. In fact, creativity is absolutely integral to a successful marketing campaign or business venture. True, writing produced in the marketing field probably won’t be pulled into the next great American novel, and ad graphics...
4 Fun Fundraising Ideas
As unbelievable as it sounds, even the best brownies get stale after a while. The same policy holds true for bake sales. A good fundraiser needs fresh energy - and at some point, common community events stop providing. With a little creativity and organization, an...
A Fresh Start: The Pros and Cons of Returning to School
The bell may ring at the end of the day, but school isn’t out until you say it is. While the typical college student age ranges from 18-24 years, an increasing number of older students are returning to class. In fact, the National Center for Education Statistics...
5 Team Leaders You Don’t Want to Be
You’ve finally done it, achieved that most coveted of titles: you’ve become the boss. Congratulations are in order; but what does this mean for you after the cake’s been eaten, and the balloons popped? Will you be the good boss, the one that everyone at work loves for...
Top 4 Blogs for Emerging Marketers
Starting a small business is no small feat. Sometimes, getting one off the ground can feel like building a skyscraper with Lego blocks: exhausting and hopelessly complicated - and construction is only the first step! In today’s economy, a business stands or crumbles...
Meet Your Neighbor! Tips on Community Involvement
You come home from work at six-thirty, digging for your keys in your briefcase, and it happens: you look up for a split second and make painfully awkward, drawn-out eye contact with the neighbor as you both try to figure out what to say. They moved in a month ago, but...
4 of the Best Marketing Books
Learning how to become a successful marketer takes time and some false starts. Many marketing professionals would agree that making mistakes and learning from those mistakes is often the only way to become a successful marketing professional. One of the most useful...
Tips on How Local Businesses Can Find Success
Achieving success as a local business has never been easy. With the advent of the Internet, it has only become more difficult. An increasing number of people would rather order something online instead of visiting a local store to purchase the product. Yet local...
Mistakes To Avoid When Raising Money For Your Business
If you seek investors for your next business venture, it’s important to avoid making any mistakes—especially if it’s your first time raising money. Below is a list of some of the most common mistakes to avoid. Avoid Appearing Desperate For Funds You must make the...