You come home from work at six-thirty, digging for your keys in your briefcase, and it happens: you look up for a split second and make painfully awkward, drawn-out eye contact with the neighbor as you both try to figure out what to say. They moved in a month ago, but...
Learning how to become a successful marketer takes time and some false starts. Many marketing professionals would agree that making mistakes and learning from those mistakes is often the only way to become a successful marketing professional. One of the most useful...
Achieving success as a local business has never been easy. With the advent of the Internet, it has only become more difficult. An increasing number of people would rather order something online instead of visiting a local store to purchase the product. Yet local...
If you seek investors for your next business venture, it’s important to avoid making any mistakes—especially if it’s your first time raising money. Below is a list of some of the most common mistakes to avoid. Avoid Appearing Desperate For Funds You must make the...
Marketing is an essential aspect of running a successful business. In short, marketing is all about getting the attention of your audience so that they are aware of your product or service. Many people confuse marketing and branding. While the two terms are somewhat...