Starting a small business is no small feat. Sometimes, getting one off the ground can feel like building a skyscraper with Lego blocks: exhausting and hopelessly complicated – and construction is only the first step! In today’s economy, a business stands or...
Print advertising is alive and well in 2017. In fact, placing ads in local magazines is one of the best ways to reach your audience. It’s safe to say that nearly every state has a magazine that focuses on the local population. Numerous US cities also have magazines...
Today digital advertising is becoming increasingly more popular than traditional print advertising. The rise of smartphones and other devices have changed the way people consume media, and companies have adapted to this trend. Companies that abandon print advertising...
In today’s digital world it might seem like online advertising is more effective than print advertising since it’s so pervasive. However, a number of studies show that print advertising is just as effective as online advertising, and in some cases, it’s even better....